As we enter 2025, global growth continues to stabilize slowly, even though the excitement around technological innovation shows no signs of waning. The year ahead marks a critical juncture where emerging technologies will converge to transform industries, markets, and economies. While these shifts continue to evolve and define how enterprises work, growth from technology investments will improve only slightly. The investment climate looks conducive, with many leaders cautiously optimistic about growth opportunities. Enterprises worldwide are gearing up to increase IT budgets, strongly focusing on driving near-term and bottom-line benefits in a moderate economic climate.
Three emerging themes are poised to drive disruption across industries this year: Human-centric Innovation, Intelligent Autonomy, and Advanced Computing and Security. These trends represent a steady shift toward more immersive, efficient, and secure solutions that cater to evolving business and consumer needs. Beyond the Curve highlights how innovation and progress will surpass current trends, how enterprises must anticipate future needs and challenges, and how to stay ahead by adopting proactive strategies that ensure efficiency. The report also outlines four crucial guardrails to help enterprises nurture growth and resilience.
Although 2025 will see modest growth, changing market dynamics, tightening regulatory pressures, and evolving customer preferences continue to shape new ways of doing business. The traditional model of ‘Transform-Build-Run’ will pivot to a ‘Run-Transform-Build’, unlocking the value of current investments to deliver decisive advances in customer experiences and operational efficiency and enabling an enterprise to be future-ready.